Yes, Google does have guidelines. You can click here for the full page from Google.

• Avoid hidden text or hidden links.
• Don’t use cloaking or sneaky redirects.
• Don’t send automated queries to Google.
• Don’t load pages with irrelevant keywords.
• Don’t create multiple pages, subdomains, or domains with substantially duplicate content.
• Don’t create pages that install viruses, trojans, or other badware.
• Avoid “doorway” pages created just for search engines, or other “cookie cutter” approaches such as affiliate programs with little or no original content.
• If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first.

Problogger notes to forget about Page Rank and just build a better blog. Seems like everyone’s been bugging him for the inside scoop that he doesn’t have; everyone would like to post their new page rank score to be able to sell more ads. PR usually gets updated every 3 months and they are way behind, but it’s ok everyone, just keep on blogging.

You can use iwebtool to get a PR prediction. Right now Blogging The Movie has a PR 5 with at 70% accuracy. I would not take this prediction seriously however you can have a little fun by testing it out yourself.

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