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Front Page of OCRegister.com

posted on: November 27th, 2007

OCRegister.com | The Orange County Register

Blogs have come a long way from justing personal sites.  Different mediums have taken note that blogs can push content to benefit the community.  We’ve seen TV networks incorporate blogs to give a more personal feel to the audience with their individual shows. 

Now it looks like the newspapers have gone that route as well.  After reading John Chow’s advice in the article about his feature in the February Entrepreneur magazine edition, I started to contact the local papers.  His advice stated that to land a big article in the magazine we should start with our local newspapers. 

I’ve noticed that more newspaper sites like LAtimes.com and NYtimes.com are conforming to a blog format.  What I mean by that is that these sites have the general blog layout.  The simple header with a search box and 3 columns.  The middle column contains the article at which people and read easily by scrolling down.  In previous years, these sites were laid out in sections like a newspaper . 

OC RegisterMy local newspaper, The OC Register, covers all of Orange County, CA.  Even though it’s the local paper it’s still has a huge audience.  While browsing around for the Editor’s contact information, I stumbled on this section called, “Publish your Stuff”.  I recently published a introduction blog on that site and now it’s on the front page of OCRegister.com with my little avatar.  I will be adding more content as time progresses. 

Blog are being integrated into other different mediums.  This integratation creates an extension of their own medium yet it allows instant feedback from the audience. 

Are there any other newspapers using this platform??

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1 Comment »

Comment by Angie
MyAvatars 0.2

December 1st, 2007 at 7:29 pm

Nice integration.

I have noticed that even CNN has added a tool that will pull up related blog articles, and we all know that the TV talking heads love to quote the “blogosphere”, as though we are a single entity. What that means to me is that bloggers in general are being seen as journalists, to a degree. And, that is credability we can absolutely use.

 

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