I just had a great meeting with my PR rep Huy Diep and we just got done with the last minute preparations for our Booth details for Blog World Expo.  One of my prior business partners always informed me that marketing is going to be our biggest expense.  In this case, he is totally right.   Marketing is all about image.

Blogging The Movie has  made a tremendous effort to change that through our design and behavior.  First impressions at a conventions need to make a statement of clarity and focus.

Marketing items so far:

1. Stickers
2. Postcards
3. Entertainment
4. Handouts
5. Lots of suprises.

Las Vegas seems to be the new camping ground for all entertainment.  The recent VMA for MTV was even held in Las Vegas.  The food is phenomenal, the shows are the best, and the entertainment is non-stop.  What a better way to networking, in a city filled with the ideal that it is about who you know.

Networking serves not only a symbiotic relationship, but a synergistic one.  This can be represented when 2 people bridge an idea or concept together.  This idea then becomes bigger that the 2 people itself.  For instance the 30 GB Zune that was passed down from John Chow to Ms. Danielle to Enkay became bigger than the people.  That contest created a big buzz because it had a history and a story to it.

I hope to accomplish at Blog World Expo to reach out to many bloggers and become a strong front in the community where everyone can support this documentary and an idea where everyone can benefit from it.  Fortunately, Blogging The Movie is a brand that can appeal to bloggers, companies, and the industry.  It’s a win-win situation, so going into this expo we are very certain that the benefits of getting a booth will stamp our Brand into the Blogosphere.

Get ready.  Blogging the Movie is set for Las Vegas Nov 8th and 9th.

Popularity: 21% [?]

Share This